Use when resellers, managed service providers, or distributors need territory-scale activation: funnels with bars, coverage, distributor ops.
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Use this when resellers, managed service providers (MSPs), or distributors need territory-scale activation. Start from the reseller, MSP, and distributor set, the territories, the quoting and registration tooling, and the lead feedback loop.
Recruit, enable, first deal, repeat — with conversion bars and time bars between the stages: first registration by week 12, first close in weeks 10 to 16, a repeat deal by week 16.
A tier missing its bar gets a dated rescue play with an owner. It does not get a lower bar.
Grade enablement on engaged individuals — representatives and sales engineers trained and attached to real opportunities — never on signed logos.
Coverage by geography and segment, the named gaps, and the attach motion per gap.
Map the market-entry gates — licensing, data, tax, employment — before any new-territory date is written down. An uncleared gate keeps the territory in the plan and out of the forecast.
Flag stale quotes, unworked leads, and registrations with no activity behind them.
The named plays that move a growth partner to strategic, each with a bar, an owner, and a date.
The funnel read with its bars, the coverage plan with its gates, the distributor operations checklist state, and the development plans.
No distributor data means starting from their exports reconciled against ours, with each number labelled by its source. No territory map means drafting one from CRM history, marked INFERENCE.
Territory commitments and anything partner-facing wait for your yes.
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