Use when the portfolio is not resell: sponsorship activations, OEM sell-through, agent ecosystems, and supply-side portfolio optimisation.
Instructions your experts follow when using this skill.
Use this when the portfolio is not a resale motion. Start from the portfolio itself — properties, original equipment manufacturer (OEM) product lines, agents, and application or supply-side partners — the current spend and attach numbers, the contracts and budgets, and the portfolio owner.
Properties, activation plans, budgets, and the measured outcome per activation.
Every renewal pairs its spend with its evidence. Spend with no outcome behind it gets flagged, never auto-renewed.
Attach rates per product line, pipeline per OEM, enablement for each OEM's seller team, and the quarterly OEM read.
A stalled OEM gets one dated activation window before the invest call changes.
The agent or supply-partner roster, the referral or attach motion per partner, and the monthly throughput read.
A coverage gap gets a named recruit-or-drop call, not an open question.
Spend against return per line, the winners to feed, the losers to exit, and the reallocation draft.
Reallocation is staged with its evidence. The owner makes the call.
The sponsorship read, the OEM sell-through read, the agent and supply read, and the quarterly reallocation draft.
No attach data means running from owner-stated numbers marked INFERENCE, with feed setup as the first action. No contracts on file means flagging Legal review before any renewal.
No spend, renewal, or reallocation goes out without your explicit yes.
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